Samsung Yemen Lcd Tv & Its Accessories

SAMPLE MARKETING PLAN FOR SAMSUNG 3D TV â€Å"Inspire the world, create the future. † 1. 0 Executive Summary Samsung Electronics has proven to the business world that they are one of the most prestigious technology companies in the industry. With more technology advancements than our market can handle at this point and time, Samsung has paved the way for the future in electronics. One of the most popular new â€Å"toys† in the market today, is the unbelievable 3D TV. The first 3D TV was launched in March of 2010, and has already had a major impact on the market.Samsung dominated the market, controlling nearly90% of the total share. Samsung’s  product, the 9000 series TV, is  incomparable to competition with its ultra-thin screen, measuring only 0. 3 inches in width. The 9000 series also comes with a full color spectrum that makes for an  incredible viewing experience. 2. 0 Situation Analysis Samsung’s current strategy in the 3D television market is t o seize a dominant market share while the market is being pioneered and to maintain the majority market share throughout the stages of the 3D television life cycle.With the recent release of 3DTVs into the market in early 2010, the product is still considered to be in the introduction stage of the product life cycle. While Samsung introduced its  new slogan, â€Å"Inspire the world, Create the Future,† the company's strongest emphasis in the last two years has been on convergence and  integration. Samsung has re-organized their  corporation to encourage cross-pollination and innovation. This is demonstrated by the progressive approach to the market that Samsung has taken, acknowledging the lack of immediate growth in the market, and innovating to prepare for the potential growth in the market.Targeted Segment With the development of 3D TV technology, Samsung’s target market is easily identified as the Early  Adapter. An early adapter is a  consumer who has a very quick rate of diffusion, the rate at which the market accepts a new product or product idea. One Strategy Analytics Survey identified â€Å"Cube Tubers† as the most likely consumers of  products available in the 3D  TV market. â€Å"Cube Tubers,† are twice as likely to express interest in receiving 3D TV  programming at home. These consumers represent a  rather small eight-ten percent of the overall  population.They are most likely  young, mid-twenties to late thirties Caucasian males,  educated and married. They seem to be the  most likely candidates to show interest in buying the newest generation of the television market. Along with the â€Å"Cube Tubers,† the broader target market tends to be families with young children. The target audience for 3D TVs will mostly be  found in or near  bigger cities. These locations must be  considered the prime market areas due to the likelihood of the availability of 3D content in urban areas rat her than away from cities in the more technologically  constrained rural areas. Competitive Analysis . Sony cooperation 2. Mitsubishi Inc. 3 . Panasonic Inc. 4 . LG Electronics Inc. 5 Vizio Inc. 1 Sony Corporation Sony is a Japanese company that uses web advertising as a dominant feature. They offer different videos and PDF documents on their websites to help customers understand their business. When typing into Google,  Sony does not come up  first, however, Best Buy was one of  the leaders, who sell  Sony TV’s. Sony finds itself in the top five of the market share of the previous trends of the television market, usually in the top three until recently being bumped down to fifth recently in the FPTV market. Mitsubishi Inc. Mitsubishi Inc. is also a Japanese company  with a Very broad product mix, and a marketing theory that anything is possible. They Aim to release their 3D TVs mainly through private company sales rather than in nationally acclaimed retail stores like most brands. Mitsubishi has continued to  use and perfect DLP technology, created by Texas Instruments, while Samsung has moved on from DLP and has released some beautiful Plasma, LCD and LED  3D TVs.Mitsubishi’s difference is  in its picture quality,  although DLP offers great picture quality the technology has many drawbacks such as bulb replacement and interior cleaning to maintain picture quality that hinder consumers from buying their product. Mitsubishi is the most recent follower of trends by recently adopting the Smart TV  idea and integrating Internet  connectivity into the unit. .3 Panasonic Inc. Panasonic, another Japanese company, is another competitor finding its way to the top three market shares in the TV market.Panasonic aims to be  the No. 1 Green Innovation Company in the Electronics Industry by 2018, the 100th anniversary of their  founding. After Samsung initiated an unexpected price war with Panasonic  at the opening of the 3D mark et, they announced an expectancy to miss sales targets for the first year. Demonstrating Samsung’s sound knowledge of good pricing strategies keeping competitors on edge. Panasonic’s premier 3D product differs in  the backlight composition, opting to use plasma for the  opening of the 3D market. LG Electronics Inc.LG Electronics is a Korean company. LG Electronics Inc. , ranking as the world's second-largest maker of flat-screen TVs,  said it aims to strengthen its presence in the burgeoning 3D TV market, seeking to grab a share larger than its target for the liquid-crystal display (LCD) TV market. LG is eyeing 25  percent of the global 3D  TV market this year, which amounts to 950,000 sales based on an annual market forecast of 3. 8million units. That compares with LG's 15  percent market share target for  LCD TVs, or  25 million units. LG had focused on the  mass market.Initially LG’s objective  was to create footprint among the sizable mid dle class, and other than its aggressive pricing, little to  distinguish it from  other consumer durable companies. 5 Vizio Inc. Vizio is a market share leader in the industry, but its claim to success is in its ability to follow  technology and market trends. Vizio’s vision is to be the industry leader  in consumer electronics by consistently delivering the latest technologies at the most affordable price. Vizio has developed cost efficient production methods that allow them to undermine the quality of the products slightly and the price for what they sell at  significantly.SWOT Analysis Strength A. High Quality Innovative Products – Brand Prestige Samsung’s 3D TV market products lead the  industry as they have pioneered the launch of the  new market segment in  early 2010. Samsung’s LED TV product line has earned the prestige of the best picture quality available in the market by Consumer Electronics Reports. Those very products are  a lso leading the  way in innovation in the way of style and appeal to consumers, as Samsung released the 9000Series, which is the  thinnest 3D TV available at  . 31 inches.Samsung is a strong corporate brand known  for its quality products and  advanced technology use. The brand prestige that Samsung looks to carry over from the LED, LCD  and Plasma markets, hoping consumers will easily identify the brand and associate it with it high quality products from an organization dedicated to providing  market leading products. B. Availability of Resources Samsung recently transferred 300 engineers from their very prominent semiconductor business unit within the organization, and established a new television business unit.The relocation of these engineers has  allowed SE to develop market products far beyond the technology and innovative capacity of competitors. C. Constant Focus on R;D Samsung Electronic has been regularly strengthening its research and developments (R;D) fu nction. The company devotes significant resources and attention to develop consumer-preferred  products with innovative and distinctive features. It is evident from the fact that, the company invested approximately 5. 0% of its revenue in R;D activities  over 2008 and 2009. 2 WeaknessesA. Lack of Association with 3D Gaming Content Unlike SE’s competitor Sony, Samsung does not have a direct association with content provider for 3D gaming. Acknowledging that the 3D gaming segment will account for a substantial market share, one could infer Sony’s association with gaming consoles like PlayStation as  a competitive advantage over Samsung. B. High Quality, High Price Understanding SE prides itself on having very high quality products, one can infer that SE can  justifiably charge the highest price for those renowned products.To maintain a dominant market share as the market for 3D TVs expands, SE’s establish target consumer will  have to expand. With the  target consumer established economically as the upper level of the middle class and all levels of the upper class currently, the target will have to expand to incorporate all members of the middle class. 3 Opportunities A. Strategic alliances that enhance the company’s product offerings Samsung Electronics has entered into strategic agreements with some of the well-known companies of the world in the recent past.For instance, during June 2009,the company signed a patent cross license agreement with Toshiba for semiconductor  technologies. Toshiba is the leading player in the NAND flash memory market with thousands of patens under its  name. Toshiba is also in the forefront of innovations in this product category with several new technologies under its credit. By signing the cross licensing patent agreement with Toshiba, Samsung Electronics continues to have access to important NAND flash process technology as well as multi level cell flash memory design IP relevant for f uture NAND flash generations.B. Partnership to access 3D gaming content Establishing a partnership with a company in the video game industry would be ideal to increase the amount of 3D gaming content. Although this segment of  the market is currently minimal, the surplus of content could influence consumers so that the segment could increase. A partnership with a company  like Microsoft could have an impact on the market  greatly. The timing of this opportunity would be immediately, the sooner the partnership begins, and the sooner the content could be produced, presenting an opportunity  for the market  to expand. . Threats A. 3D Gaming Market – Sony The fact that Sony offers the PlayStation gaming console, they have a foot in the door with the consumers who have interest in 3D gaming, which could potentially represent a significant share of the market. Sony’s PlayStation is the first gaming console to launch 3D gaming  content. This relationship between t he two products allows Sony to sell both products together at a discount offering not only a product to view 3D content, but also a gaming console with abilities that allow consumers to play3D games.

Biography of Fernando Botero Essay

Fernando Botero, also named the most Colombian of Colombian artists, has developed a style the world notices as his own. Fernando was born in 1932 in Medellin, Colombia. Fernando came across heavy schooling as a child, which isolated him from traditional art in museums and such cultural institutions. It was his strict school however that brought art to be an interest for Fernando, the school Botero attended was run by Jesuits who were strict and brought little enjoyment into Botero’s life. To find enjoyment Botero began to draw at a young age. At that young age his inspiration was anything that interest him such as bullfighting. Fernando was a great fan of bullfights so he would paint scenes of this then sold them in front of the arena for 5 pesos. He spent nearly two years painting this subject. He had a growing interest in art his entire life; he shared his thoughts, and studied. When Botero was seventeen he worked for the Medellin newspaper, El Colombiano, titled Picasso and the Nonconformity of Art, which showed Botero’s mind and how it is linked with art. Botero is so well known because of his signature style, robust and round objects and characters. Botero tells critics that he is simply attracted to his form without knowing why. He claims that artists never know why artists use a form, he claims the style is intuitive and that the explanation for their style can be rationalized after it’s adopted. Botero is difficult to understand, as he doesn’t share his opinion with his art or even explaining his art. â€Å"He shares his vision with us but not telling us how to feel about it. Navas- Nieves says. We know his works are personal as some of his famous works depict his youth, â€Å"The Bishop†, â€Å"The Nun†, â€Å"The Bullfighter†, and â€Å"The Widow†. It is unknown to all except Botero however if these drawings reflect the beauty with these no proportional, bright colored, exaggerated sized or the turmoil. Botero eliminated brushwork and texture in his paintings as he favored a smoother look. Botero’s works are abstract and are educated by a Columbian upbringing and social commentary. When Colombian children go to church they see all these Madonnas, so clean and perfect. In South America china-like perfection is very much a part of the ideal toilet of beauty. More so even than the polychrome wood sculptures in Spain, Latin American sculptures look like porcelain. So, in contrast to Europe or North America, you connect the notions of art and beauty at a very early age. I grew up with the idea that art is beauty. All my life I’ve been trying to produce art that is beautiful to discover all the elements that go to make up visual perfection. When you come from my background you can’t be spoilt by beauty, because you’ve never really seen it. If you’re born in Paris, say, you can see art everywhere, so by the time you come to create art yourself you’re spoilt – you’re tired of beauty as such and want to do something else. With me it was quite different. I wasn’t tired of beauty; I was hungering for it. † Botero said this knowing he was not raised with art, which is his beauty. The lack of art in his life made him develop such an original style. The church influences Botero, his baroque style was adopted from the church. Botero is the most Colombian of Colombian artists because of his insulation from international trends. Botero once remarked â€Å"A painter can do things a photographer can’t do, because a painter can make the invisible visible. † This thinking lead Botero to create a series of serious paintings about prisoner abuse in Abu Ghraib. Botero, through his paintings in this series allowed us to feel the prisoners suffering. The paintings brought us to the agony of the victims, the humiliation they felt and all the pain was transferred from the painting to us, making us the victim. This series proved moreover Botero’s skill of art. Many critics thought the series was out of Botero’s league claiming that Botero’s style cannot do justice to the seriousness of the subject. Botero proved the critics wrong when he captures the emotion of the victims. The difference between photographs and paintings are that photographs come with a story. Just something that happened. They can be beautiful but paintings show affects and emotion and thoughts and different depictions. Much more thought goes into a painting, which sets the two apart.

Organisational behaviour case study Essay

Introduction The main goal for any business has always been to increase profit margins. In the past the companies focused only on the number of productions and other technical issues, whereas other aspects, such as human recourses management, were not valued as of high important. These days, business environment has changed dramatically. It is believed that organisational behaviour is one of the main areas for potential improvement in order to run a sustainable business (Robbins et al 2011, p.8). This case study will examine the internal management strategies of Westpac group (Westpac), one of the four main banks in Australia. It shows how Westpac uses organisational behaviour principles to increase job satisfaction to motivate its employees. It will also explain how the company supports its employees in conflict situations and analyse the leadership styles of the bank’s Chief Executive Officer (CEO), Gail Kelly. Studies have shown that using the appropriate organisational behavioural tech niques can promote a motivated, satisfied and conflict free work force, but how does Westpac motivate its staff and how satisfied are its employees in their job roles? Job satisfaction and motivation Westpac being a large, well established company is well aware of how finding, retaining and motivating its employees can be crucial for a successful business to prosper (Westpac 2006). The company is faced with motivating employees and, in turn, generating high job satisfaction throughout all levels of the organisation (Root 2014). It can also be deduced that if employees feel job satisfaction then this, consecutively, will filter through to create a positive experience for Westpac’s customers as well. However, in order to generate a motivated workforce, Westpac must offer its employees benefits, rewards and recognition, which are a few of the key causes of job satisfaction (Robbins et al 2013, p.59-74). These motivators come in many different forms and are sometimes, specific to an employee’s needs. When motivating a person with a benefit or reward, Westpac must understand that each individual person will value a reward differently (Root 2014). For example, an employee with a young family may value paid parental leave, or a shorter working day, over a promotion or a pay increase. Westpac shows that they understand that not all employees are the same and have  differing needs by ranking first in 2013 in the annual benchmarking survey ‘Work/Life Initiatives’ for their flexible work options, offering 12 weeks paid parental leave, access to child care as well as offering flexible working hours (‘Westpac leads in satisfaction poll’ 2013). However, for another employee, a valued reward may take the shape of opportunity to move up in the company. If an employee is promoted to a role they have been striving to obtain then that promotion is a means of recognising their hard work and determination and makes the employee more motivated in their job and the company, thus generating job satisfaction (Robbins et al 2013, p.59-74), while benefiting the company too. There are many ways that Westpac generates motivation and in turn job satisfaction, however, one of these is through job enrichment (Darling 1997). This is the practice of enhancing an employee’s individual jobs and increasing responsibility which, in turn makes the job more stimulating and rewarding for the employee, by giving them more control over their work and how they perform it, promoting increased job satisfaction (Robbins et al 2013, p. 171-190). By giving employees more responsibility and control of the work they are doing increased job satisfaction, as a lack of control or stimulation is often a cause of stress and boredom, which causes a decrease in motivation. It is hard to dispute that the correct employee motivation creates job satisfaction, and in turn customer satisfaction. In 2013, Westpac surveyed its employees and 70% said they were committed to their job, moreover, in the same year Westpac came out on top of the four main banks for customer satisfaction (Bennet 2014). Westpac places great emphasis on the prevention and resolution of potential conflicts between its employees. It can also be said that by creating a more comfortable workplace for employees this will in turn contribute to the efficiency of the company’s performance as a whole. Conflict management It is difficult to imagine any workplace to be completely conflict free. First of all, workplace brings together people with different values, personality traits and people of different ages. Moreover, when there is increased pressure on employees to meet targets, complete tasks faster often with a lack of resources, tensions can arise and the work environment becomes progressively more stressful for the employees. This means that  co-workers always need to seek an appropriate way to interact with each other at work. However, it is also an issue for managers as they are responsible for comfortable communication and conflict resolution between workers. According to Robbins et al (2012 p.450), there are three main causes or sources of conflict: communication, structural factors (such as size of a group and specialisation) and personal variables (including personality, emotions and values). Examining the conflict management system of Westpac, it is fair to conclude, that the company i s more focused on the prevention of conflicts that may arise from personal variables. As an example, the company pays great attention to the rights of employees to an equal employment opportunity. Indeed, today the recruitment practices of many companies indirectly discriminate potential employees because of their race, gender, age, sexual orientation or ethnic background. One of the main strategies of Westpac is to create a balanced work environment, free of harassment and discrimination. According to Westpac (People policies 2014), the handling claims about the events of discrimination applies to all employees, customers and partners working for the company. Westpac takes all reasonable steps to prevent potential conflicts caused by such events from occurring in the workplace. The company requires all employees to undertake special discrimination/harassment trainings and requires them to be familiarised with the current discrimination and harassment policies and procedures. Two other types of personality-based conflict in the workplace are emotional-based and values-based. The ability to balance emotions and reasons, understand the interests of each other as well as the ability to maintain good communication and stay reliable can help to prevent and manage a conflict (‘Managing Conflict’ 2007, pp. 46-47). In order to maintain a comfortable work environment for the employees Westpac has created the Employee Assistance Program, which provides employees with confidential counselling on a range of issues, such as family bereavements, lack of job satisfaction, outcomes of target oriented management, stress and trauma management. Another foundation, Critical Incident Management Program, helps employees after traumatic events: personal threats in the workplace, the death of work colleagues and threats from different external events. Why is it important for the company to pay so much attention to such type of conflict? As Robbins et al (2012, p.448 ) state, relationship conflicts are  dysfunctional. It means that they have a negative impact on the work efficiency. This point of view was shared by Karim (2009, p.289), who argues that stress on the job causes lower productivity and poor performance in the organisation. As an example, managing traumatic incidents can significantly reduce employee’s absences after the event (‘Prompt trauma management can reduce employee absence’ 2007). The company aims to encourage staff members to report any wrongdoing in order to help managers to adequately manage risk and cultural issues. Examples of wrongdoing can be a breach of Westpac’s Policies and Codes, improper behaviour and safety issues. As a part of conflict management, the company has established the ‘Concern Reporting’ system (Westpac 2013). It includes an online and telephone service, which allows anonymous communication, which connects employees to trained specialists from an independent organisation. However, if the conflict has already occurred, Westpac has a number of processes to highlight issues between employees and their managers with further investigation with senior managers if the issue is not resolved. It is important to realise that the relationships between employees are very susceptible to the leadership style set in the group. Leadership styles Leadership plays an important role to maximise efficiency and to achieve organisational goals. Effective leaders have an ability to motivate and inspire employees and contribute to the great success of the company (Keskes 2014). Gail Kelly emphases the importance of setting a clear direction for an organisation and articulate all employees and other stakeholders (‘Leadership advice from the CEO of Westpac, Gail Kelly’ 2014). This style of leadership has been successful to achieve the company’s goals and visions. This achievement brought her as a charismatic leader and her charisma helps her to all employees commit to the firm and generate higher financial performance (Davidson et all 2009, pp. 386-387). Now she is ranked the 11th most powerful woman in the world and is Australian’s highest paid businesswomen. According to Goleman et all (2002), leaderships are divided by six types, namely visionary, coaching, affiliative, democratic, pacesetting and command ing.Each type of the leadership can be used apart, depending on situations. Companies spend a great deal of money on new  processes and efficiencies to increase one per cent of bottom-line profitability, but thirty per cent of the company’s bottom-line profitability is responsible by leadership style. Therefore, it is very important to use leadership styles to respond to different situations effectively. These days, dramatic changes can be seen across the financial services. Australian banks have competed for the biggest share of the home loans market. However, this competition has shifted to getting customers’ deposits. When the company pursue a new direction, visionary leadership style is the most appropriate. The objective of this style is to move people towards a new set of shared targets with clear explanation. Many companies end up with failure to changes due to slow response or when employees are not sure about the direction of the firm. One of the great successes of Westpac is that Gail Kelly uses this style effectively (‘Leader ship Styles’ 2011). Another style of leadership that is inherent to Gail Kelly is affinitive style. Affinitive style of leadership is also seen to achieve high employee satisfaction (Brook, K 2003). Westpac put the value on the importance of teamwork and the diversity of employees regardless of age, race and ability (People policies 2014). The company helps the employees’ to solve personal problems and encourages them to be more cohesive in order to create a comfortable work environment. This style of leadership is useful to enhance team harmony, increases the morale and the improvement of communication in employees, that is essential in current volatile situation in financial industry. However, affinitive leadership would be dangerous to use by itself since its emphasis’s on group work and it might promote poor performance or no future growth. For this reason, the need to combine different styles of leadership, that the company does successfully, is essential to reach the goals of the bus iness (Robbins et al 2011, p 357). Conclusion Organisational behaviour is more than just the principles of how people can work in the group together. It is a complex study that shows how the right interaction of employees can benefit the business’s effectiveness. The analysis of Westpac Group has revealed that the company endeavours to increase job satisfaction of the employees by rewarding each person correspondingly. Thus, in order, has a beneficial effect on the production  effectiveness, causing positive feelings among customers. The company appreciates the diversity among its employees and successfully manages the conflicts caused by personal problems as well as conflicts in relationships with others. The Westpac’s system of conflict management helps to prevent a potential decline in job performance and creates a comfortable work environment. The case study has also revealed that the company benefitted from the efficient use of different styles of leadership. The ability to quickly respond to the volatility in a finance sector by changing leadership styles helps Gail Kelly to lead the business successfully, enhancing team involvement and overall contribution. References Brooks, K 2003, ‘Primal Leadership: Realising the Power of Emotional Intelligence’, Human Resource Development Quarterly, 14, 2, pp. 235-238, Business Source Complete, EBSCOhost, viewed 6 September 2014. Darling, K & Arn, J 1997, ‘How to effectively reward employees’, Industrial Management, 39, no. 4, Masterfile Premier, EBSCOhost, viewed 8 September 2014. Davidson, P, Simon, A, Woods, P & Griffin, R 2009, Gail Kelly, bank executive – outstanding leader and manager in Management: Core Concepts and Applications, John Wiley & Sons, Milton, Queensland. ‘Dealing with Workplace Conflict’ 2006, Point For Credit Union Research & Advice, p. 19, Business Source Complete, EBSCOhost, viewed 29 August 2014. Goleman, D, Boyatzis, R & McKee, A 2002, Primal leadership: Learning to lead with emotional intelligence, Harvard Business School Press, Boston, USA. Karim, N 2009, ‘Stress in Organsations: Management Strategies’, Dialogue (1819-6462) , 4, 2, pp. 286-300, Academic Search Complete, EBSCOhost, viewed 25 August 2014. Keskes, I 2014, ‘Relationship between leadership styles and dimensions of employee organizational commitment: A critical review and discussion of future directions’, Intangible Capital, 10, 1, pp. 26-51, Business Source Complete, EBSCOhost, viewed 10 September 2014. ‘Leadership Styles 2011’, The Wall Street Journal, pp. 1-3, viewed 9 September 2014, . ‘Leadership advice from the CEO of Westpac, Gail Kelly’ 2014, Australia Business Review, viewed 30 August 2014,

100 Years of Solitude - Essay Assignment Example | Topics and Well Written Essays - 750 words

100 Years of Solitude - Essay - Assignment Example The conditions of that region are depicted by the use of various facts of life; revolution and war, youth and old age, poverty and prosperity, love and lust – all themes are found dispersed throughout this work. People belonging to a variety of cultures reside in the South American land and it is for this reason that the influence of these cultures is evident in everyday life of the people of Macondo – the imaginary village. The story of the novel takes into account the history of almost five generations of the Buendia family and there are various points in the story where the author points towards the multicultural nature of the residents of the region. The author has at various points pointed towards the uncertainties that prevail in the South American region. Of note is the way in which the political realities of the region are presented in the novel. The novel clearly depicts how the influential classes of the South American society used assassination as a tool to control the lives of common people. The number of people who lose their lives in the process is astounding; yet the thirst of blood of the power-hungry politically influential class is never satisfied. They way in which the influential class of the society uses the slogan of ‘patriotism’ to provoke the innocents of the society, is clearly a reflection of the negative ways that are utilized to achieve political gains using the strength of masses. The picture portrayed by the author clearly demonstrates the uncertainty regarding life; people are provoked and then punished, but justice is hardly ever served. An interesting metaphor used by the author of this work is ‘ice’. Although regarded as the ‘greatest invention’ of this time by the author, ice holds symbolic significance that is beyond ordinary. Ice and its fate have been associated with the history of Macondo.

SOCIOLOGY-- Essay Example | Topics and Well Written Essays - 750 words

SOCIOLOGY-- - Essay Example In my view the governments are not doing enough to make these people lead a good life and more should be done in accordance to the living standards of this world. This essay would further provide my views on the responsibility of the government and if it should help the people who are earning at a regular basis. As poverty is prevalent in this world, many people tend to work even at places where they are not getting a handsome amount of income. This results in the loss for these individuals as the earnings they are get are used up by them only for survival. Thus nothing more is left for these individuals to live on in accordance to the standards. The government should share a responsibility with both the non-earning and the earning members of the community. The earning members should be provided with basic sum of money which would help them to come to standards with other members of the community. The government should provide the non-working class of the community with more grants, however the working class should also be considered when paying out grants. In educational institutions the non-working class is offered financial assistance however the working class is not, the government should make the institutions change their policy as at times even the working class is need of such assist ance. Grant which is a sum of money granted to people who are needy should also be granted to the working class so they can easily survive in this world. The working class of this society may not be earning enough to live according to the standards thus they should be helped equally by the government. However in doing so the government should also take notice of the total earnings that a house gets in a month. Such action would allow the government to analyze as to if a family is in need of grants or not. Furthermore the government should allocate some budget to the need of the working families too i.e. they should be provided with low fares or low priced

Case study analysis Essay Example | Topics and Well Written Essays - 3250 words

Case study analysis - Essay Example The report also encompasses a SWOT analysis of Netflix along with recommendations for future development. The movie rental and streaming industry offers movies and streaming videos to customers at a monthly charge. Over the years, this industry has grown significantly, with customers spending increasing amounts on video and streaming services. According to Snider (2014) spending on digital video content increased by over 30% in 2013 in comparison with the previous year. Snider (2014) also been mentioned that, with the rise in popularity of streaming content, the DVD rental service is gradually declining. Over the past year, it has dropped by 9% and is predicted to keep on falling in the coming years. The movie rental and streaming industry is characterized by the presence of several well established brands other than Netflix such as Hulu, Amazon prime, HBO Go, Vudu, Apple TV, among others (Donfro, 2014). These firms compete among each other to gain the maximum possible number of subscribers by offering higher value propositions and, among all the competitors; Netflix has managed to attract the highest market share. One of the key drivers of the movie rental and streaming industry is the growing popularity of the online streaming services. The constant increase in the usage of high speed internet services has made it easier for customers to stream their favourite movie or TV series at a time of their own choosing. Moreover, another key driver for the growth of the industry is the increasingly hectic lifestyle of the people, which leaves hardly any time to catch a movie in theatres and watch a TV show at specific airing time (Marketline, 2014). Thus, the video and movie streaming service has gained huge popularity as its services allow customers to watch movies and TV shows at their convenience. Moreover, technological advancement has also allowed

Ethical Perspectives in Managing Talent Essay Example | Topics and Well Written Essays - 2250 words

Ethical Perspectives in Managing Talent - Essay Example In order to determine the scope and functionality of talent management, certain ethical factors will be considered from an organisational viewpoint. However, various scholars have argued about managing talent in an ethical manner. In this connection, a detailed analysis about various significant facets of talent management will also be taken into account. Table of Contents Executive Summary 2 Introduction 4 This paper intends to make a detailed analysis of how a particular organisation can manage talent concerning ethical perspectives. Moreover, how talent fits in the ethics debate will also be portrayed in this paper. 5 Report Discussion 5 Theoretical Explanation 5 Organizational Viewpoint 7 Critical Evaluation 9 Conclusion 12 Recommendation 12 References 13 Introduction In the present day context, the majority of business organizations face significant challenges and difficulties regarding the global talent management. It has been apparently observed that every organization through out the globe always concerns the aspect of talent management in order to adopt effectual strategic decisions. ... From the perspective of human capital, a few of the researchers visualise the notion of talent management as a key to success of an organization (Tansley, 2011). By taking into concern today’s business scenario, talent management is considered to be one of the imperative aspects relating to corporate human resource (HR) and training. In general, it can be stated that an organisation is typically created using various levels of skilled people. These people act as a creating value towards different arenas that include business process, innovation development, sales and customer service that ultimately assists organisations in accomplishing their desired business targets to a greater extent. In order to develop this value, an HR department should follow a talent management procedure in terms of recruiting, supporting, managing, training and compensating skilled people. One of the significant aspects that must be taken into concern is regarding how this entire process can be manag ed in an ethical manner (Vaiman, 2012). This paper intends to make a detailed analysis of how a particular organisation can manage talent concerning ethical perspectives. Moreover, how talent fits in the ethics debate will also be portrayed in this paper. Report Discussion Talent management comprises skilled people and valuable resources in order to respond to the change and tackle with the complex business operating situation. It also embraces the development, maintenance, support and the people oriented organizational culture. Contextually, talent management is considered as a deliberative approach that is adopted by most of the organisations in order to attract and retain people possessing their respective skills for the

Analysis of miami's real estate market Research Paper

Analysis of miami's real estate market - Research Paper Example The price per square foot has also increased for example in 2013 the price stood at $180 but this has increased with 13.9% in 2014. The table below indicates the average process for houses in the last 5 years. During the month of May 2014, the median prices indicated an increment both for condominiums as well as single family homes. According to MIAMI Association of REALTORS, in 2013 the median sale price for single family homes was standing at 225,000. As more local people increased their demand for comfortable and quality houses, the sellers raised the prices in order to maximize their profits at the expense of the buyers. The prices for similar single family homes in 2014 increased by 8% getting to the level of 243,000 (Jonathan and Miller 16). Another notable change in the market can be indicated by the upward adjustment in sale prices in the months of April 2014 and May 2014. For instance, during the month of April 2014, the average price for single family homes was 421,207. Based on an increase in demand during the month of May 2014, the average price increased by 11.3% to reach 469,088. Currently, Miami real estate continues to experience a fast rate of selling while at the same ti me indicating asking prices. This is an indication that the real estate are being at an appropriate methods. On their part, the buyers have embarked on remaining competitive in the current market situation. When analyzed at the national and state levels, the same trends in the local Miami real estate market are noted. According to MIAMI Association of REALTORS, the sales for condominiums, single family homes, co-ops and town homes depicted an increment of 1.3% by comparing the months of May 2014 and March 2014. Similarly, the REALTORS data indicates that as the result of high demand nationally for all houses types, the existing home prices for all types was estimated to be 201,700 in the month of April 2014

Audio and Visual Advertising Assignment Example | Topics and Well Written Essays - 250 words

Audio and Visual Advertising - Assignment Example 3. The two ways in which there an order of content according to fowler include an appeal to deep that involves running drivers into the minds of consumers(Altstiel, Grow and Altstiel). Further, the information regarding the good or service being sold; its name, manufacturer, picture, packaging, objective attributes, and functions,e.g the reader of a brassier advertisement sees a partially undraped but blandly unperturbed woman standing in an otherwise common place public settling and may experience certain sensation. 4. Henry Murray motivation factors are the ones that enabled Fowles to develop factors that led to many advertisement projects; Murray pinpointed out the susceptible and least quiescent factors that enable advertising. 5. The need for sex in advertising has the effect of reducing brand recall coz it’s too blurring and it tends to obliterate the product information also the need for aggress the reality of life pressure creates strong retaliatory feelings in every functioning human being and the feeling of anger and violence can be exercised in reality propagated by the advert. 6. Humour and celebrity fit into fowlers’ scheme when it comes to appealing to human minds and information packaging. Copy Writers and Copy Writing According to (Fowles) 1. Challenges of copywriting i. It highly deals with planning and coordinating with clients, legal staffers, accounting executives, researchers and art directors. ii. It involves accuracy and dealing with deadlines and tight schedule iii. It involves meeting advertising objectives.

The Sniper Analysis Essay Example for Free

The Sniper Analysis Essay The Sniper The sniper is a story about a civil war taken place in Dublin. It tells of a republican sniper sitting on a rooftop of a building near to OConnell bridge. The war is between Republicans and the free states. the sniper is one of the fellow of republican, when a free state sniper shows himself on an opposite roof. they were waiting each other to see who would end up the better. Eventually the republican sniper gains the upper hand and after taking a bullet in the arm destroys the worthy opponent. After a curious inspection to the identity of the enemy sniper he finds himself looking into the eyes of his dead brother. The author created a three dimensional and interesting essay using important setting, Diction, and simile that effectively brings the essay in to life. The opening paragraph gives a vivid description of situation as would physically been seen, and gives a brief description of the setting, Also the setting contribute by being the critical component for assisting the story. The place the â€Å"sniper† takes place is in a city called Dublin, the sniper post himself on a rooftop near to the four courts building and O’Connell bridge. By using the word looking it draws the reader’s attention to the eye of the sniper. In addition when â€Å"the sniper looked at his enemy falling and he shuddered† the word of choice on this occasion is very effective as it makes it easy for the reader to imagine the sniper feels. The reader can interpret the word â€Å"shuddered† in several ways. The most obvious way that the reader can interpret this is the sniper got a chill down his back as he watched the body falls to the ground. In addition simile also play a great roll in the effectiveness of the story, for example the author mentioned â€Å"machine guns and refiles broke the silence of the night spasmodically, like dogs barking on lone farm† these sentence makes similarity between firing of machine gun in the night with dog barking on lone farm, which makes the situation to be emphasised. Also the writer used simile after the sniper shot his right arm to emphasise his pen â€Å"his right arm was paining him like a thousand devils†. In both cases simile compare the two ideas indirectly and allow them to remain distinct in spite of their similarities. In general, the setting , choice of words and the way the writer used to point out the similarities between tow things are very effective. These elements are the most crucial devices to create an effect and they are used to help and persuade the reader to agree the view presented in the story.

Nepals Participation In UN Peacekeeping

Nepals Participation In UN Peacekeeping Nepal has been taking part in UN peacekeeping missions since three years after it became a member of the UN, and has contributed numerous peacekeepers in multiple missions. Nepal commemorated 50 years of participation in UN peace support operations in 2008 and was the fourth largest troop contributor to UN peacekeeping missions in 2004 and fifth largest in 2009.  [1]  Nepal considers its contribution to UN peacekeeping operations as a tool for implementing Nepalese foreign policy, which is guided by the principles of UN Charter.  [2]   Historically, Nepals shift towards internalization was an effort to pursue foreign policy goals. The Nepalese Armys peacekeeping participation was part and parcel of that effort. The UN has provided an important forum for smaller countries like Nepal to pursue its national interests and exercise foreign policy with dignity and sovereignty.  [3]  It has also provided small countries with moral and physical security from aggression, interference, and encroachment.  [4]   Nepals major engagement in UN peacekeeping operations came during the second democratic period, 1990-2005. Nepal started sending troops under the provision of Chapter VII of UN Charter, when its troops participated in peace enforcement mission in Somalia in 1993. The Nepalese Army (NA) acquired some experience and professionalism by operating with other professional armies. Taking part in UN peacekeeping missions is also an opportunity to be operational in the field.  [5]  Before its involvement in counterinsurgency operations in Nepal in 2001, the NA had a very few opportunities to deploy its soldiers in the field to hone their skills. In addition, working with civilians during peacekeeping missions has considerably altered its approach to deal with different problems. However, from 1990 through the end of 2000 was a decade characterized by policy inconsistencies between the militarys internationalism and the governments internal orientation. The NA was solely focused on its international peacekeeping mission, while the political parties were entangled in domestic politics. There was a clear gap between the states approach and the functioning of one of the instrument of national power, the military. At the strategic level, Nepal lacked a coherent policy that would allow it to institutionalize the experience gained in international missions. Even after political change of 2005, this trend seems unceasing. My effort in this paper would be to analyze this divergence in Nepal. Before dwell upon the core issue, I attempt to give a brief account of the Nepalese peacekeeping participation in different political scenarios. Nepalese Participation in UN Peacekeeping Missions in Different Periods After becoming a member of the UN in 1955, Nepal participated in the 1958 peacekeeping mission in Lebanon, UNOGIL. Nepal has since contributed to UN missions in the Middle East, Africa, Europe and the Caribbean. The first Nepalese battalion-sized contingent, the Purano Gorakh Battalion, was deployed in Egypt with UNEF II in 1974. Throughout the whole Panchayat period, the NA participated in six different peacekeeping missions.  [6]  Nepalese peacekeepers have since made major contributions. There was a surge in NA participation in peacekeeping missions after the establishment of multiparty democracy and constitutional monarchy in 1990.  [7]  The establishment of a multiparty democratic system in Nepal was a result of the worldwide third wave of democratization. Other parts of the world saw similar political agitation, conflict and transformation. During this period, the majority of NA troops were deployed in peace enforcement and multidimensional peacekeeping operations in wh ich internal armed conflicts constituted the major problems. When the Maoists launched an armed struggle against the government, the NA faced a challenge to continue participating in peacekeeping missions. However, with the gradual increase in the size of the NA after its involvement in counterinsurgency operations, participation in peacekeeping operations was no longer hindered. Nepal has taken part in peacekeeping missions in various conflict zones, and some of the NAs high ranking officers have filled key appointments in peacekeeping missions. Not only various force commanders and high-ranking officials who directly monitor and supervise international peacekeeping in the field say that the NAs mission performance is commendable, but also UN Secretary General has praised Nepalese peacekeepers.  [8]  Its peacekeeping contributions allowed Nepal to become an organizational committee member of the UN Peace Building Commission for 2008/2009 in the category of troop-contributing countries.  [9]   As of May 2010, Nepal has contributed 76,610 troops in 35 missions around the globe, and at present, the NA has deployed more than 4,420 peacekeepers in 12 different missions in the capacity of military observers, military liaison officers, staff officers in mission headquarters, and as contingent members. The government of Nepal has signed to make 5,000 troops available, as and when requested, to the UN Standby Arrangement System (UNSAS).  [10]   There has been no change in the trend of Nepalese peacekeeping participation since its first involvement. However, Nepal faces some challenges in peacekeeping. Apart from some logistical and management difficulties, allegations of human rights violations are also causing some problems in recent years.  [11]  Despite these problems, peacekeeping participation has been continuing. The interim government led by the Nepali Congress party, the Maoist-led government, and the CPN (UML) government all emphasized and praised the Nepals peacekeeping participation wholeheartedly. Most NA members have participated in a UN peacekeeping mission at least once in their military career. After serving for a few years in the army, almost all NA officers participate in UN peacekeeping missions more than once. Participating in UN peacekeeping is an opportunity for professional enhancement for many Nepalese soldiers. Apart from gaining experience, Nepalese Army personnel also receive monetary benefits that help raise their living standards and keep them motivated during peacekeeping activities and in their own country. The UN allowance is four to eight times higher than a standard salary in Nepal. At the institutional level, economic benefits from peacekeeping have become an important source for the welfare fund. At national level it has significantly contributed to national economy and foreign currency deposit. This shows that peacekeeping missions have become the NAs one of the major roles.  [12]  The Nepalese Armys uninterrupted participation in peacekeeping miss ions during two major political revolutions in 1990 and 2006 and during its active involvement in counterinsurgency operations indicate that the NA has been transforming into a peacekeeper military as described by Paul Shemella.  [13]   In its many years of UN peacekeeping missions, Nepal has undergone through various experiences and evolution processes. The concept of peacekeeping missions emerged from the concept of collective security founded in the concept of collective defense that seeks to form alliances against any state which commits an act of aggression. During the Cold War, peacekeeping was limited to interposing troops between belligerent parties, supervising and verifying cease-fires, and observing, monitoring, and reporting. Peacekeeping duties were limited to maintaining the status quo, and emphasis was given on impartiality and minimum use of the force, in which neutral countries like Nepal, rather than the permanent members of the UN Security Council, played a crucial role.  [14]  These missions were mandated by Chapter VI of UN charter. Nepal contributed peacekeepers to missions under Chapter VI. The mere presence of blue helmets was enough to restrain the conflicting parties from further hostil ities. Non-enforcement was the norm of traditional peacekeeping. Parties were deterred from relying on force; deployment of peacekeepers began after fighting halted; peacekeepers used to create buffers without seizing territory; and rather than taking territory, peacekeepers aimed to restore order or defend the territory. During those days national contingents did not have to make their own logistical arrangements, as the Wet Lease provision provided everything from toilet paper to tanks. Such arrangements made UN peacekeeping participation less challenging to developing countries like Nepal. Government and armed forces peacekeeping responsibilities were limited to making political or operational decisions to participate in particular missions. The nature of conflict changed with the end of the Cold War, requiring a new approach to peacekeeping missions and the advent of the second and third generations of peacekeeping missions.  [15]  The new multidimensional peacekeeping operations focused on facilitating political processes; creating a secure and stable environment and strengthening state security apparatus; and providing a framework for ensuring that all UN and other actors pursue their activities with close civil and military cooperation as the key to success. Although Nepal participates in most of the multidimensional peacekeeping missions, the lack of civilian participation in the Nepalese Armys peacekeeping efforts has impeded the most needed changes in the present context of multi-dimensional peacekeeping efforts. The government treats Nepalese peacekeeping participation as the sole prerogative of the NA, showing a lack of enthusiasm to coordinate and supervise these activities. The Ministry of Defense and Ministry of Foreign Affairs have not been active enough in managing peacekeeping efforts. The process of selecting, training, equipping, projecting and maintaining peacekeepers in conflict zones has not been very effective in the changing context.  [16]  This is one of the reasons why, despite long and successful involvement in international missions and interactions with other professional armed forces, the NA could not become as efficient as it should have been. The inability to bring prompt synergic effect of peacekeeping and diplomatic efforts on the recent allegation of cholera outbreak in Haiti may have long term implications on Nepalese peacekeeping. These problems can cause a great setback in peacekeeping efforts by tarnishing the image of Nepal and the NA. The inability to demonstrate the desirable competence of civilian and military institutions has resulted in inadequate performances in diplomatic as well as operational aspects of peacekeeping.  [17]  Also, lacking a symbiotic relationship between the military and civilians with regard to peacekeeping involvement, foreign policy and security, Nepal has not been able to achieve maximum output. Foreign Policy Aspects of the Nepalese Peacekeeping The Interim Constitution of Nepal (2007) states, the Foreign Policy of Nepal shall be guided by the principles of UN Charter, nonalignment, the Panchasheel, International law and the norms of world peace.  [18]  The previous Nepalese constitution, the Constitution of the Kingdom of Nepal (1990), also states that the UN Charter shall be one of the five guiding principles of Nepalese foreign policy.  [19]  The Ministry of Foreign Affairs claims that Nepal has consistently supported UN efforts to maintain peace and security by its continued participation in the UN.  [20]   The first democratic period from 1950 through 1960 was a time of political upheaval and transformation in Nepal. This was also the period of establishing national identity and preserving national integrity and sovereignty. The political parties and leaders considered the UN to be the protector and the guarantor of national identity, integrity, independence and sovereignty.  [21]  Thus, the decision to participate in UN peacekeeping missions in 1958 was a crucial one, a watershed moment in Nepalese foreign policy. When Nepal sought UN membership in 1949, the Soviet Union raised the question of Nepalese sovereignty. Nonetheless, Nepal became a UN member in 1955.  [22]  The fluid domestic, regional and international political situation made Nepals survival as a nation state of primary importance during 1950s and 1960s. In an address to the 15th Session of the UN General Assembly, Prime Minister Bisheswar Prasad Koirala said: The foreign policy of Nepal is wholly inspired by the purposes and principles of UN. We regard UN not only as a bulwark of our independence and security, but also as the protector of our rights and freedomà ¢Ã¢â€š ¬Ã‚ ¦We believe in the independent exercise of our judgment in considering international issuesà ¢Ã¢â€š ¬Ã‚ ¦While we welcome and are grateful for the help that is being given to us by friendly governments-those of India, the United States, China, the USSR, the United Kingdom and others-as well as by UN, we do not want any country to tell us how we should think, or how we should conduct our internal affairs.  [23]   After the Rana rule and until 1960, the various governments in Nepal had different foreign policy preferences.  [24]  But the king wanted to have a balanced relationship between the two giant neighbors and to maintain the sovereignty of Nepal. While the king was searching for opportunities, he found that participating in international peacekeeping missions under the aegis of the UN was the best way to retain sovereignty and national independence. From 1961 through 1971, King Mahendra played a key role in shaping and implementing foreign policy, seeking to achieve three main objectives: maximization, diversification and mobilization. He first tried to expand the playing field of foreign policy by exploiting the preferences and the clash of interests between India, China and other major powers. Then he sought to go beyond a limited reliance on a few resources. Finally, he utilized Nepals active participation in international forums like UN and the Non-Aligned Movement (NAM) to pressure and mobilize regional and international powers in Nepals favor.  [25]   To utilize peacekeeping participation as a tool to protect Nepals sovereignty, the king dovetailed the armys peacekeeping efforts with countrys foreign policy objectives, adopting an internationalist approach to foreign policy.  [26]  This internationalist approach produced a synergic outcome by effectively utilizing the NAs peacekeeping participation to search for Nepals space in international forums. The internationalism came to fruition when Nepal was chosen for important responsibilities in the UN. For instance, Nepal led the Commission of Investigation into the Conditions and Circumstances resulting in the tragic death of then Secretary-General Dag Hammarskjold, who was killed in a plane crash at Ndola in Lusaka in 1961.  [27]  The internationalist approach also helped Nepal to become a non-permanent member of the UN Security Council in 1969-70 and in 1988-89 by an overwhelming majority. Nepals Zone of Peace Proposal, based on Panchasheel, was a reflection of Nepals aspi ration to achieve and maintain its sovereignty, integrity and independence without interference from neighboring countries.  [28]  A total of 116 countries supported the proposal, including four permanent members of the UN Security Council. Additionally, this approach helped Nepal to project its image to the international community and to maintain its sovereignty, independence and national integrity. The outcome of the internationalist approach during 1970s and 1980s was positive and significant.  [29]  But the democratic government formed after 1990 could not formulate any new policy or vision for employing the army in peacekeeping missions, nor did it wholeheartedly continue existing policies. Thus the internationalist approach became dormant. The NAs profound contribution to UN peacekeeping missions could not be fully utilized to support foreign policy objectives and national interests. The Ministry of Defense and Ministry of Foreign Affairs also kept a low profile. Without a dedicated defense minister and without the Ministry playing an effective role in peacekeeping activities, peacekeeping remained solely the armys private domain. Since political attention to the internationalist approach was not sufficient, the NAs participation in UN peacekeeping missions continued without meaningful political-diplomatic congruity.  [30]  This resulted in diplomatic setbacks. For instance, by eliminating Nepal, Indonesia was elected as the UN Security Councils non-permanent member for a two years term starting in January 2007.  [31]  There could be many reasons for this failure including the weakening of Nepali diplomacy on various fronts. However, some posit that it also points to the ineffectiveness of recent Nepalese peacekeeping initiatives. Chiran Thapa writes, Despite Nepals contribution to numerous UN led peace operations, the rejection of Nepals candidacy by an overwhelming majority at the General Assembly clearly suggests that the international community deems Nepal as less capable of serving global security interests.  [32]  In the face of Nepals widely lauded participation in peacekeeping, why Nepal is less capable in international forums is a serious issue. Conclusion Over fifty years, the NAs participation in UN peacekeeping has been remarkable. Although Nepals first democratic period (1950-1960) was full of chaos, the political forces in the country realized the necessity of taking an internationalist approach. Therefore, this period was a watershed in Nepals peacekeeping participation as well as its approach to foreign policy. Although an authoritative regime, the Panchayat period was an extension and consolidation of the same policies with enhanced participation. The positive outcome of the peacekeeping effort was seen during the 1970s and 1980s. After the reestablishment of democracy in 1990, Nepalese peacekeeping efforts increased tremendously, but foreign policy did not go along the peacekeeping contribution. The democratic forces could not fill in the authoritative vacuum created by the political change between the two instruments of national power, military and diplomacy. Despite some shortcomings, Nepals performance in peacekeeping missi ons has been very successful and widely acclaimed. Nepal could have benefitted highly, both diplomatically and politically, but did not. Nepals peacekeeping participation is being continued in the same pace even after the establishment of republic system. Despite many political ups and downs and changes in political system, there is no difference in opinion in Nepal about its participation in peacekeeping operations. This clearly indicates that there is a consensus among the Nepalese political parties that peacekeeping participation contributes to Nepals vital interests. Therefore, the time has come to reassess the gap between the Nepalese peacekeeping participation and foreign policy goal and rectify existing inconsistencies and digressions before it becomes too late.